Indian OTT platforms- 2021 report
In a nutshell,
Indian OTT platforms- 2021 report, concisely explores the content consumption habits and patterns in India, highlighting the increase in popularity and usage of OTT platforms in the post-pandemic era.
This in-depth research was conducted to emphasize the impact of the ever-changing digital ecosystem in India. The report also includes views and insights of key personalities and thought leaders like Dr Shailendra Raj Mehta, Preeti Shroff, Mr Chirag Dagli, Dr Darshan Ashwin Trivedi and
What do you gain from this research?
Find out the real truth about OTT platforms in India.
India is currently the fastest-growing OTT market and is projected to become the sixth-largest by 2024. Nationwide lockdowns due to Covid-19 have fanned the flames of OTT platforms in India.
In order to leverage the sharp increase in content consumption and video production, it is crucially important to understand the evolving trends, growth possibilities and consumer behavior in India.
This report paints a clear picture of the Indian consumers’ digital preferences with precise data and insights. Learn what sells among different Indian demographics and get the information needed to choose the ideal digital platforms for your campaigns.
Accurate statistics and data from market leaders through in-depth analysis help you understand what the future has in store for content creators and consumers.