IAMICON AV

There were two major challenges- One, to make a film that covered the journey of The Medicine Man Of India, and secondly, to make a film that doesn’t seem like just another documentary.

We decided to bring alive the legacy of Shri Indravadan Ambalal Modi through sand art. A significant part of the film is made through sand art along with employee shots.

With a carefully planned shoot that incorporated both sand art, and employee shots, the film turned out to be a visual spectacle that reflected exactly what the client wanted to portray.